Jerez, Zacatecas West Coast attitudeMucho sabor. Cero miedo.

Lines, quotes & catchphrases

Escucha bien

Chuy Says

He speaks his mind and lives by his own rules. Here is the proof, compadre.

Chuy Loco grinning out the window of his red-and-white Silverado

Am I the most powerful Mexican He-Man you’ve ever seen? Yes or no?

Chuy’s one simple rule

Si no pica, no cuenta.

If it doesn’t burn, it doesn’t count.

On Fuego Rojo

Which herbs? Green ones. Pay attention.

On La Que Manda

Work hard. Party harder. Get loco.

The motto

You saw VERY HOT on the bottle. You thought it was decoration?

On Fuego Rojo

Yo pongo el sabor. Tú pones el valor.

I bring the flavor. You bring the courage.

On Salsa del Jefe

Because everything tastes better when Chuy touches it, mija. That is science.

On Todo Necesita Mi Salsa

Until it is ready, hombre. Stop rushing greatness.

On how long the sauce rests

Milk may help. Prayer may help more.

On Fuego Rojo

No le pongo salsa a todo. Todo necesita mi salsa.

I don’t put my sauce on everything. Everything needs my sauce.

On Todo Necesita Mi Salsa

Add one drop of lime, two shakes of salt, and three tablespoons of mind your own business.

Chuy’s secret recipe

Nice try, compadre.

When asked for the secret ingredient

Una gota y aquí mando yo.

One drop, and I’m in charge.

On La Que Manda

Love is dangerous, the peppers were very hot, and Chuy looks incredible in white.

On why he wore the NASA suit

If yours does not taste like mine, you probably did it wrong.

The Jefe’s instructions

Nice try, NASA.

When asked for the classified ingredients

Mild does not mean weak. It means she does not have to yell to be the boss.

On La Que Manda

Anybody can make a sauce that hurts. That is easy.

On Salsa del Jefe
En video

Hear it from the man himself